New City Newsletter Aims to Keep Businesses and Institutions in the Loop
Marketing and Communications - Aug. 7, 2012
The city of Winston-Salem recently distributed the inaugural issue of Word About Town, a newsletter to keep businesses and institutions informed about issues that affect them, such as changes in state laws or new city services.
The newsletter was mailed to 6,495 addresses that are zoned for commercial, retail, wholesale, educational, or religious uses and will be distributed twice a year, said Ed McNeal, the city’s director of marketing and communications.
“Most changes that affect businesses and institutions usually take effect at the start of the calendar year or at the start of a new fiscal year on July 1,” McNeal said. “Word About Town will coincide with this schedule to help businesses and institutions keep up with changes that can affect them.
“For instance, our first issue has information for kitchen operators about new state fire code rules for cleaning kitchen hoods,” McNeal said. The first issue also includes information about disposing of electronic waste, rules for donation containers, the Inspections Division’s change-of-use review service for prospective tenants, information about disaster preparedness and upcoming sponsorship opportunities, and tips for avoiding ten common fire-safety inspection violations.
The newsletter is also posted online at Business.CityofWS.org. For answers to specific questions not covered in the newsletter, call CityLink, the city’s 24-hour citizen-service line, at 311 or 727-8000.